B2B Copywriter & Content Marketing Writer Julie J. Novara
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Content Strategy Consultant & Copywriting Services 
Strategizing and building effective content campaigns for higher ed communications and engagement teams​
Get the website copy, campus impact stories, emails, e-newsletters, and long-form content your institution needs to nurture leads at every stage of prospective students' journey.
Let's talk.
Julie Novara is a B2B copywriter offering B2B copywriting services for education, edtech, and more
Freelance Content Strategist, Copywriter,
& Content Consultant

336-539-1655  |  [email protected]

A snapshot of brands I've worked with:

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​​Recommended by
​AWAI's Top Copywriting Trainer
​Steve Slaunwhite
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Content Strategy Consulting & Copywriting Services 

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Website copy 

From copy for landing and program pages to full websites that attract the attention of right-fit students, take prospective students from first look to feeling at home on your campus.
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Blog posts

Build authority with prospective students when you consistently share relevant, informative content on your blog.Become the go-to college or university for the programs you specialize in. 
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Campus impact stories

Let your faculty, students, and alumni sell your campus for you when you share their success stories and convince them your institution is more than just relevant.
It's making a difference.
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Email marketing

Take readers from awareness to decision with targeted email campaigns that make them want to show up on your campus and be a part of your community.
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Long-form content

Impact reports & institutional vision papers showcase your institution's relevance in a changing world, building awareness and trust with internal and external stakeholders . 
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Sponsored posts 

Get noticed with LinkedIn and Facebook sponsored posts that draw attention to the community you're building and the impact you're making. 
If your marketing team could use assistance from a trained content strategy consultant and copywriter to plan and write your website copy, campus impact studies, emails, e-newsletters, or long-form content to nurture leads at every stage of prospectives students' journeys...
Let's talk.

"Julie was a joy to work with. She spent time listening and understanding my needs in order to develop a strategy to meet my goals. She provided a unique, detailed plan that was simple, but also challenged me to grow in the use of social media to grow my business. I would not hesitate to work with Julie again for future content marketing needs."

Lori Vande Krol
Productivity Consultant, Life Made Simple

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"I can’t always communicate what’s in my head, and I’m not interested in adding a full-time marketing employee. Julie’s a pleasure to work with and is able to work with me to get a better understanding of what I need. She then DELIVERS perfectly. Outsourcing content creation to her just works. It saves me money, and working with Julie allows me to focus on business needs while she produces amazing marketing content as well as content we use for business operations (i.e. onboarding materials, client letters, etc.). I absolutely recommend Julie Novara for all your content marketing needs.” 
Jasmine S. Galloway
CEO, Good Steward Financial Company
"I've been working with Julie J. Novara for quite some time, and it's a pleasure to work with her. Julie's professional and knowledgeable, and her writing skills are exemplary. She thoroughly researches the topics for various clients and goes above and beyond what's expected. Her writing is stellar."
Cathy Sanita
Director of Operations, Hummingbird Creative Group
Read more compliments from happy customers!
Testimonial for Julie Novara from a copywriting client

Member of American Society of Journalists and Authors
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Freedom Partner with International Justice Mission
Freedom Partner
Ready to take the first step to clarity and confidence in content marketing for your institution?


​Enter your best email below, and
​I'll send you a FREE copy of my tool that’ll help you determine your right-fit clients and get your marketing headed in the right direction.
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Downloadable resource for determining your right-fit clients, one of the first steps in small business content marketing.
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Meet Julie - B2B Copywriter & Content Developer
Content Strategy Packages
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Portfolio - Content Created by Julie J. Novara
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Contact Julie
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© 2025, Julie Johnson Writing Services
PO Box 616
Alamance, NC  27201
(336) 539-1655​
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  • Home
  • Meet Julie
  • Services
    • Website Copywriting
    • Content Strategy
    • Content Creation Packages
    • Social Media Content Creation
  • Portfolio
    • Environment and Sustainability
    • Content Marketing for Universities
    • Transportation Electrification
    • Environmental Technology
    • Brand Development & Marketing
    • Healthcare Content Marketing
    • Blogging for Real Estate
    • Bookkeeping Services
    • Nonprofit Impact
    • Freelance Writing
  • Compliments
  • Blog
  • Resources
    • Infographics
    • Content Marketing Strategy
    • Content Creation Tips
  • Contact Julie