Say hello to your new content consultant!

In a world of AI-generated content, I’ve gotta say I’m still in love with writing. The old-fashioned way.

And when I put my writing chops to work for my clients, they say things like, “Wow! This sounds just like us!” or “You really nailed our messaging, and now we know better how to talk about what we do. Thank you!” Recently, a client told me the work we did together more than paid for itself with the new clients he got in a very short period of time. It was my turn to say, “Wow!” That made me so happy!

And that’s why I love doing what I do…

Showcasing the continued relevance of your institution with website copy, campus impact stories, and long-form content.
Keeping you at the top of prospective students’ minds with blog posts, email marketing campaigns, and newsletters.

So you’ll get students that are the best-fit for the campus community you're building--and even bring their friends to you!

If you’d like to discuss how I could help your marketing team with content strategy and copywriting services so you can be strategic and stay consistent with your content plan...

Let's talk!

My Journey to Becoming a Content Strategy Consultant & Copywriter

Teacher turned freelance content creator with students

As a freelance content strategist, copywriter, and content consultant, I help colleges and universities design compelling customer journeys by delivering tailored content for every stage. But long ago in a faraway land — think 15+ years ago in the Far East — I worked with English language learners to help them wrap their minds (and mouths!) around the sounds and spelling of this quirky language.

In teaching, I developed a helpful come-alongside-you approach, and the process of collaborating with marketing teams flows naturally from that.

Together, we draw attention to your the impact your institution is creating by developing content strategy and content that communicates your story, helps prospective students buy in, and maximizes your (positive!) impact in your local community and the world.

I get up excited...

To know we (that’s you and me!) were put on this planet for a bigger purpose, and I love living out that purpose every day.
To make a difference wherever I am, and I love partnering with brands who are determined to do the same.
About being a faithful steward of the gifts I’ve been given… I Peter 4:10-11

Other Fun Facts About This Teacher Turned Freelance Content Strategist,
Copywriter and Content Consultant:

My southern roots mean sometimes I still say, “Hi y’all!”
I spent three years teaching English in China and my life is infinitely richer for the time spent there… with students and colleagues who became my friends.
Before China, I lived in a tiny village in the Himalayas for a year studying language and culture. It was one of the most challenging and rewarding years of my life.
I’m always on the lookout for beauty in the world around us.
I love hiking on winding woodsy trails… especially when the leaves blaze fiery red and orange.
Mornings haven’t really started until I’ve got a steaming cup of green tea in my hands.
And there's something really special about home, family, and long lasting friendships...

Take the next step.

Let's talk!