Content Creator and Content Strategist Julie J. Novara
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Content Created for an Environmental Solutions Provider


​The Content Creation Project
What They Wanted
A cut sheet detailing services the environmental solutions provider offers and positioning the company as the best resource for those services.
What I Did
  • Researched the company's service history. 
  • Collaborated with the marketing director on the project.
  • Interviewed the frontline sales representative to understand the highlighted environmental solution, target audience, and best tone for the content.
  • Developed copy that speaks directly to the company's right-fit client.
Why It Worked
The copy is consistent in language, tone, and complexity to other content the company has produced. It also filled a gap in the sales team's resources, meeting their immediate need for additional communication materials.

Hemp Industry Panel Press Release for the Outdoor Industry
Hemp Industry Panel Press Release for the Outdoor Industry
Need content that communicates your company's environmental sustainability?  Get in touch.
Content Strategy & Content Creation
© 2020 Julie Johnson Writing Services.
PO Box 812, Hillsborough, NC  27278
(336) 539-1655​
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  • Meet Julie
  • Services
    • Copywriting
    • Content Strategy
    • Content Creation Packages
    • Social Media Content Creation
  • Content Created
  • Compliments
  • Contact Julie
  • Resources
    • Infographics
    • Content Marketing Strategy
    • Content Creation Tips